Privacy Policy

Last updated: March 22, 2026

Introduction

Social Sage ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application.

Information We Collect

We collect information you provide directly to us, such as:

• Account Information - Hashed email identifier (via Apple Sign In), user ID. We do not store your actual email address.
• Usage Data - App interactions, feature usage, onboarding progress, session duration
• Device Information - Device type, OS version, app version, crash logs
• Purchase Information - Subscription status and plan (payment processed by Apple)

What we do NOT collect: Voice recordings and audio files are processed locally on your device and streamed directly to speech services in real-time. We never store, upload, or have access to your audio or video files.

How We Use Your Information

We use the information we collect to:

• Provide LLM-powered coaching and personalized feedback
• Improve our services and develop new features based on usage patterns
• Process your subscription and manage your account
• Send you technical notices and support messages
• Measure the effectiveness of our advertising (with your permission)
• Analyze app performance and fix crashes

Data Processing

Your speech is streamed in real-time (not recorded or stored) using the following services:

• AssemblyAI - Real-time speech-to-text transcription (audio streamed, not stored)
• Deepgram - Speech-to-text conversion (backup service, audio streamed, not stored)
• Groq - LLM analysis, coaching feedback, and conversation generation
• Google Cloud Text-to-Speech - Voice synthesis for responses
• Supabase - Secure data storage and authentication

All audio and video files remain on your device and are never uploaded to our servers. Speech is streamed directly to transcription services in real-time and is not retained by these services after processing.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information:

• API keys stored securely in iOS Keychain
• All data transmitted over HTTPS/TLS encryption
• Audio and video files stored locally on your device only
• Email addresses hashed, not stored in plain text
• Authentication via Apple Sign In for enhanced security

Third-Party Services

Our app integrates with the following third-party services:

• RevenueCat - Subscription management and purchase validation
• Apple App Store - Payment processing (we never see your payment details)
• PostHog - First-party analytics (anonymized usage tracking within our app)
• AppsFlyer - Mobile attribution and advertising measurement
• Meta (Facebook) - Conversion tracking for advertising optimization
• Apple Search Ads - Attribution for App Store advertising

App Tracking Transparency (ATT)

On iOS 14.5 and later, we request your permission before tracking your activity across other companies' apps and websites. When you see Apple's "Allow App to Track" prompt:

• If you allow tracking: We may use your Advertising Identifier (IDFA) to measure ad effectiveness and optimize our marketing
• If you deny tracking: We use privacy-preserving methods (SKAdNetwork, Apple Search Ads Attribution) that don't identify you personally

Your choice does not affect app functionality - all features work the same either way.

Advertising & Measurement

We use the following services to measure advertising effectiveness:

• AppsFlyer - Mobile attribution platform that helps us understand how users discover our app
• Meta Conversions API - Server-side event tracking for Facebook/Instagram ad optimization
• Apple Search Ads - Attribution for App Store search advertising
• SKAdNetwork - Apple's privacy-preserving ad measurement framework

These services may collect device information, app installation data, and IP address (for approximate location only). We do NOT share your IDFA without your explicit permission via the ATT prompt.

First-Party Analytics

We use PostHog for first-party analytics to understand how users interact with our app. This is NOT cross-app tracking and does not require ATT permission. We collect:

• Screen views and feature usage
• Session duration and engagement metrics
• Onboarding completion rates
• Crash reports and error logs

This data is used solely to improve the app experience and is not shared with advertisers.

Your Rights

Depending on your location, you may have the following rights:

• Access - Request a copy of your personal data
• Deletion - Delete your account directly in the app (Settings → Account → Delete Account), or request deletion via email
• Correction - Request correction of inaccurate data
• Opt-out - Decline tracking via the ATT prompt or revoke analytics consent in app settings
• Portability - Request your data in a portable format

To exercise these rights, contact us at the email below. We will respond within 30 days.

Data Retention

We retain your data as follows:

• Account data - Until you delete your account
• Audio/video files - Stored locally on your device only (we never have access)
• Analytics data - Retained for up to 2 years in anonymized form
• Purchase history - Retained for legal/tax compliance as required

International Data Transfers

Your data may be processed in the United States by our service providers (Supabase, AssemblyAI, Groq, Google Cloud, PostHog). These providers maintain appropriate security measures and comply with applicable data protection regulations.

Children's Privacy

Social Sage is not intended for users under the age of 13 (or 16 in the EU). We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us immediately.

California Privacy Rights (CCPA)

California residents have additional rights under the CCPA:

• Right to know what personal information is collected
• Right to know if personal information is sold or disclosed
• Right to opt-out of the sale of personal information
• Right to non-discrimination for exercising privacy rights

We do NOT sell your personal information to third parties.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by updating the "Last updated" date at the top of this policy. Continued use of the app after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us at:

Email: hello@bymeraci.com

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